Actor Jonathan Bailey reflects on his role as the face of Armani Beauty's new fragrance, 'I Will,' and his upcoming projects, including a West End revival of 'Sunday in the Park with George.'

Actor Jonathan Bailey, known for his roles in 'Wicked' and 'Bridgerton,' has been named the spokesperson for Armani Beauty’s new fragrance, 'I Will.' The campaign was directed by Todd Field and marks the final fragrance project personally signed off on by Giorgio Armani. Bailey is also preparing to return to the stage for a West End revival of 'Sunday in the Park with George,' a production set in the same theater where he began his career at age six.

Fragrance and Personal Routine

Bailey describes the 'I Will' fragrance as having a leather note that he finds enduring and sexy. He incorporates fragrance into his morning routine, noting that the bergamot provides a 'flirty kickstart' to his day, while lavender connects him to memories of growing up in the countryside. He also cited vanilla as a comforting scent, noting its domestic appeal.

Upcoming Projects and Career

In addition to his stage work, Bailey is set to appear in the film 'Monsanto' alongside Laura Dern and 'Pumping Black' with Natalie Portman. Reflecting on his career trajectory, Bailey expressed that he is currently experiencing a level of success he previously thought was impossible.

Personal Interests and Perspectives

Bailey shared his appreciation for the reality television show 'Love on the Spectrum,' which he says restores his faith in humanity. He also discussed his interest in Polari, a historical gay slang, and his desire to perform in musicals such as 'Sweeney Todd,' 'Cabaret,' and 'Legally Blonde.'